• The Right Room Changes Everything,Lyle Wilks

    The Right Room Changes Everything

    The Right Room Changes Everything Yesterday, I sat around a table with some of our top-producing agents at First Call Realty. And I'll tell you, it was a much-needed conversation. The market has been challenging. Listings are sitting longer. Buyers are struggling with affordability. And I think we'r

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  • We're having the wrong conversations about Interest Rates...,Lyle Wilks

    We're having the wrong conversations about Interest Rates...

    Interest Rates Are Only One Piece of the Puzzle Interest rates are high. There’s no reason for us to dance around that. They affect affordability. They affect monthly payments. And for some buyers, they absolutely can be the reason buying a home doesn’t make sense right now. But I think we’ve made a

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  • What Are You Talking Yourself Out Of?,Lyle Wilks

    What Are You Talking Yourself Out Of?

    The Conversations in Our Heads Are Costing Us Business You sit down to call a past client. Before you dial, the conversation starts. It’s been too long. They’re going to think I only call when I need business. They’re probably busy anyway. So you don’t call. Instead, you update your database. Check

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